Source of inspiration
Maurits is the inspiration behind founders Nelleke and Maxim. Fully dependent on tube feeding, Maurits motivated them to innovate and bring fresh perspectives to the world of medical nutrition.
Read the full story here.
Founder | Head of Medical Nutrition, Research & Education
Nelleke is the founder of Newly Blend and plays an active role across all aspects of the company. She focuses on guiding research into medical nutrition, bridging science and practice to create meaningful impact on health and nutrition.
Co-owner | Head of Operations
Maxim is co-owner of Newly Blend and responsible for operational management. With a strategic mindset, he ensures efficiency, strong brand positioning, and effective stakeholder collaboration.
Co-owner | Advisor Finance & Legal Strategy
The foundation of any organization lies in strategy, finance, taxation, and legal affairs. Eugene is our expert in all these areas. He provides the solid base that allows Newly Blend to grow and innovate.
eugene@newlyblend.com
Regulatory Communications & Public Affairs Manager
Petra leads strategic communication at Newly Blend. She closely monitors regulations surrounding medical nutrition and translates them into effective brand positioning and communication strategies.
Product Development & Quality Manager
Tim works on the development and ongoing improvement of our medical nutrition products in close collaboration with dietitians. He ensures the quality and compliance of our formulas with FSMP regulations, while keeping a strong focus on the use of natural ingredients. He also actively contributes to research aimed at continuously improving our products.